The Tata Council for Community Initiatives (TCCI) is the nodal agency comprising of CEOs of over 50 major Tata companies and facilitates corporate sustainability and social responsibility. Mr. K. A. Chaukar, a senior director in the Tatas, is Chairman of TCCI.

In the early years, the focus was on bringing about a more common approach to the humongous diversity in community work and create a ‘Tata Way’ for smaller and newer companies to adopt.

At the outset there were concerns about the growing and changing expectations of stakeholder communities. There were concerns in the early nineties about how people take charge of power decentralized with the objective of improving lives, bringing positive social change and enhance human development as a response to the Indian reforms.

The Tata companies began some work in 1997 on the question of: How does all our detailed work actually build Community? An enquiry document led to building Case Studies. This was later refined into a set of Community Guidelines in 2000 and major companies again went back to bring more case studies after a year. During this period 1997-2002, what we call ‘action-research’; many insights came up. A Tata way also began to develop. This was the first phase of this evolution.

 

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