As I was idly scouring the internet this chilly New Year's Eve, I found some news to warm the cockles of my heart. And it seemed such a good way to end the year that I thought I would share it with you.

"It’s where you go if you want to see anything on the internet"   Not a bad description from a 6 year old of Google, which celebrates its 10th year birthday this Sunday.   Not bad for a company which has chalked up one milestone after another: worth £75billion, having catalogued its trillionth (count them) web page.   And not  bad for a company created by two so called geeks.  A compelling vision of digitising information and making it free for everyone; a radical business model reshaping the global business and social landscape like, sweeping all before it like a virus rewriting the DNA of our present; a confident determination to stay true to that vision and business model.  We talk a lot about Tomorrow's Global Leaders, we should never forget that they come in all shapes and sizes.  Or rule out that the geeks shall inherit the earth - perhaps they already have!

They say that what get measured gets done.

 

So what metric would we need to measure if we wanted to change the world?

 

 

Blog 1 argues why business success + sustainability = forceforgood; Blog 2 gives loads of examples; Blog 3 develops a model to better understand what is going on and discusses the importance of supporting the innovation that will need to underpin these new models of value – a model which underlines the importance of creating the frameworks that will enable forceforgood solutions to be developed at the scale required to drive business success and really secure sustainability.