Summary

A Force for Good company is not one that sticks its head in the sand, or claims to be an island. It does not say it "cares deeply and passionately” about an issue, but does nothing to change its behaviour.

 

A Force for Good company recognises that in order to survive and prosper, the environment in which it operates must also survive and prosper. A Force for Good company becomes both more profitable and more resilient by maintaining the relationships that determine the health of its business ‘environment’, and its natural environment.

 

What that looks like is different for different businesses. The material below gives some examples.

Issues

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posted by Admin  on May 27, 2008
Nestle’s 2008 report “Creating Shared Value” describes how, for a business to be successful in the long term, it has to create value not only for its shareholders but also for society. It is a fundamental part of Nestle’s business strategy, measured through behaviours and the GLOBE management information system.
     

Issue(s): Embedding Values , How to be a Force for Good company , What is a Force for Good company?

Tag(s): Behaviours , BusinessPrinciples , Implementation , Strategy
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posted by Admin  on May 27, 2008
How to spot, prevent and avoid greenwash for consumers, companies and agencies.
     

Issue(s): How to be a Force for Good company , What is a Force for Good company?

Tag(s): Advertising , Greenwash , Marketing
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posted by Admin  on May 27, 2008
BT plans to develop wind farms aimed at generating up to 25 per cent of its existing UK electricity requirements by 2016.
     

Issue(s): Climate Change , How to be a Force for Good company , What is a Force for Good company?

Region(s): West Europe

Tag(s): Environment , GreenEnergy , Telecommunications , WindFarms , WindTurbines
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posted by Admin  on May 27, 2008
Ashoka is the global association of leading social entrepreneurs—men and women with system changing solutions for the world’s most urgent social problems.
     

Issue(s): Creating Frameworks , How to be a Force for Good company , What is a Force for Good company?

Region(s): North America , Central America , South America , Africa , Middle East , South Asia , East Asia , Southeast Asia

Tag(s): SocialEntrepreneurship
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posted by Admin  on June 3, 2008
The company built its own treatment plants after discovering that a shared unit was only partially treating effluents.
     

Issue(s): Embedding Values , How to be a Force for Good company , What is a Force for Good company?

Region(s): South Asia

Tag(s): Awards , Environment , Pharmaceuticals , StakeholderRelations , Water

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