Summary

As things are breaking down, so glimpses of the future are breaking through: the green shoots of 'Tomorrow's Green Economy' are growing up all around us.  The evidence is building and is cumulative: revenues in industries tackling climate change now exceed those of software and biotech combined; the world's first carbon-neutral auto plant; and so on - these and other examples are brought together on forceforgood.  But our argument is that this is about more than specific examples.  We are on the threshold of a new 'Kondratiev' wave of economic development, the age of sustainability - where before humanity and economy were shaped by the ages of steam, mass production and knowledge.  This is being driven by forces which together result in the creation of value through sustainability - each wave being driven by the greatest constraint facing development becoming the driver for the next phase of progress and renewal.

 

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posted by Admin  on July 10, 2008
At a time when much of the world is facing freshwater stress and scarcity, the Coca-Cola Company's is aiming to become water neutral - to replace every drop of water used in its manufacturing processes.
     

posted by Admin  on March 30, 2009
This briefing assesses the potential to create 'green jobs' through significant public investment in green technology and infrastructure as a key component of stimulus packages - in contrast with the impact of investment in 'brown' jobs or tax cuts.
     

posted by Admin  on February 25, 2010
This is the contents page for the Tomorrow's Company Briefing Documents. You can use the links below to reach the various Documents stored on forceforgood.com. The Tomorrow's Company Briefing Documents are intended to provide the reader with a comprehensive introduction to a particular topic. Please get in touch if you have any ideas for further briefings at admin@forceforgood.com.
     

posted by Edward  on May 22, 2009
The London G-20 Summit, April 2nd, marked a useful new beginning for multi-lateralism.  The eclipsing of the G-8 was as necessary for the world as the new informal proposals by China, India, Russia and Brazil for a new global reserve currency to complement the US dollar and the euro. 
     

posted by Admin  on December 8, 2009
Press Release.- Washington, DC – December  4, 2009 – Ethical Markets Media (USA and Brazil) and The Climate Prosperity Alliance today launched their Global Climate Prosperity Scoreboard® which tracks private investment in companies growing the green economy globally.  This new, never before reported number, showing $1,248,740,645,993.00 (over $1.248 trillion) in total investment since 2007, indicates how investors and entrepreneurs are leading governments in promoting sustainable growth.  The scoreboard totals investments in solar, wind, geothermal, ocean/hydro, energy efficiency and storage, and agriculture.  We purposefully omitted nuclear, "clean coal," carbon capture and sequestration, and biofuels.  We indicate which investments have been publically announced and committed by major companies for 2010 and beyond.
     

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