People around the world are embracing Green Capitalism because it is now possible to create a higher standard of living for every person and community throughout the world, by shifting from resource-wasting industrial development to resource saving industrialism. In the 21st Century, people, places, and organizations will literally “get richer by becoming greener,” earning more money by using fewer resources and reusing more.

Dialogue between Anthony Alexander, writer, consultant and Director for Research for Alan Baxter & Associates engineering and planning consultancy; and David Vigar, report author.   AA: My work in the built environment sector is focussed on the practical delivery of carbon reductions. This is affected by a number of factors including: the extremely long development cycles in planning, urban design, architecture and construction, the need to transform the working practices and business models of the commercial property sector, and the institutional inertia and steep learning curve related to any change in policy.    Hence, I thought your analogy in the introduction to the Beyond Peak Carbon report that the government was like an architect and business was like a builder was rather an interesting one. 

Global climate change has been our greatest market failure. Now it’s our greatest market opportunity.  Market mechanisms are enormously powerful tools to apply to such challenges as climate change. Mitigating greenhouse gas emissions worldwide will require a crash program to use energy more efficiently, and to use renewable energy sources.  Doing this can cut costs and drive competitiveness, spread the use of clean energy technologies that already are cost-competitive and available and develop next-generation technologies in virtually every sector of the economy.

In the Danish fairy tale by Hans Christian Andersen, an Emperor goes out among his subjects in his underwear. Two swindlers posing as tailors have convinced him he’s wearing a suit made from cloth that’s invisible to anyone who is stupid.  Not wanting to accept that he’s stupid, the Emperor parades through his empire believing he’s fully dressed.It now is up to the U.S. Senate to make sure Uncle Sam is not only fully dressed, but dressed for success when he shows up in Copenhagen Dec. 7 to work on a global climate deal. Access the whole article at:  http://www.forceforgood.com/Articles/Dressing-for-Copenhagen-436/1.aspx

This briefing assesses the potential to create 'green jobs' through significant public investment in green technology and infrastructure as a key component of stimulus packages - in contrast with the impact of investment in 'brown' jobs or tax cuts.