Global climate change has been our greatest market failure. Now it’s our greatest market opportunity.  Market mechanisms are enormously powerful tools to apply to such challenges as climate change. Mitigating greenhouse gas emissions worldwide will require a crash program to use energy more efficiently, and to use renewable energy sources.  Doing this can cut costs and drive competitiveness, spread the use of clean energy technologies that already are cost-competitive and available and develop next-generation technologies in virtually every sector of the economy.

GLOBE-Net (October 16, 2009) What is the role of investors in creating a more sustainable economy? A survey of fund managers just published by the UK’s Fair Pensions campaign provides challenging reading for anyone who believes that a green future will emerge simply through market forces operating in the investment community. The market purist argument is that the system should regulate itself; because if climate change really is a material risk for businesses, it should be built into the way companies are valued. Companies whose factories or plantations could be destroyed by climate change-induced floods or droughts should be less attractive investments than ones making wind turbines or hybrid car engines. 

Marking the 20th Anniversary of SRI in the Rockies offers more than an opportunity to review the hard-won progress of investors to prove that socially responsible investing is viable and now clearly out-performs traditional mainstream investing.  Since the credit crises of 2008-2009, we can now assert with confidence that investing for long-term sustainability and taking ESG factors as material to asset valuation could have actually helped avert these crises.   We investors are now winning the paradigm battle and cite the evidence to show that the Efficient Market Hypothesis (EMH) is bunk and by the same token show that the Modern Portfolio Theory (MPT), the Capital Asset Pricing Model (CAPM) and, yes, even the sacred tenets of the "rational investor" and the Black-Scholes Merton Options Pricing Model all are part of history.

In the Danish fairy tale by Hans Christian Andersen, an Emperor goes out among his subjects in his underwear. Two swindlers posing as tailors have convinced him he’s wearing a suit made from cloth that’s invisible to anyone who is stupid.  Not wanting to accept that he’s stupid, the Emperor parades through his empire believing he’s fully dressed.It now is up to the U.S. Senate to make sure Uncle Sam is not only fully dressed, but dressed for success when he shows up in Copenhagen Dec. 7 to work on a global climate deal. Access the whole article at:  http://www.forceforgood.com/Articles/Dressing-for-Copenhagen-436/1.aspx

David is Climate Change Adviser to Tomorrow’s Company and was the author of the Tomorrow's Company report Tomorrow's Climate - beyond peak carbon which you can find here. This article is based on David Vigar's speech at the launch of that report on 16th July 2009.