The UN estimates that half of the world's population, 3.2 billion, now live in cities, compared with 13% (0.2 billion) in 1900, 29% (0.7 billion) in 1950, and 37% (1.5 billion) in 1975.

Tomorrow's global company should expand its view of success and redefine it in terms of lasting positive impacts for business, society and the environment.

Examples from the Tomorrow's Global Company report of companies redefining success and winning support from their stakeholders.

Tomorrow’s global company should expand its view of success and redefine it in terms of lasting positive impacts for business, society and the environment. Having redefined success, tomorrow’s global business leaders should stand firmly behind their convictions and use them as a basis for their business strategy and decision making. Internal processes, especially measurement and reporting and external communications with all stakeholders, need to be consistent with this view of success.

Successful examples taken from the Tomorrow's Global Company report of international agreements which have then been translated into national regulation or legislation and other companies' committments to creating productive frameworks.