Bill Gates makes a insightful speech on the social inequalities that we are surrounded by today, and hoe technology can make a difference to the one billion people in the world who live on less than one dollar a day. According to an article in Time Magazine, governments and non profits play an integral role in helping them, but it is mainly corporations that have the resources and the technology to help in fulfilling social, ethical or environmental goal. This is where his idea of ‘Creative Capitalism’ comes in. The question is then, is it different from what the social business ideal is? Something to think about…