It is our continuing effort in Tomorrow's Company to encourage discussion about promoting sustainability not only externally but within an organisation as well. We would argue that a business ideal which focuses on creating an inclusive environment for communities that could be otherwise marginalised serves to exemplify a force for good.

This forum welcomes discussion about social business models and entrepreneurship - the ideas of which has gained considerable visibility and momentum after Dr. Muhammad Yunus’s and Grameen’s Noble Prize win. forceforgood.com seeks to converse about and provide new emerging definitions, models and examples.

Across Europe since the launch of the Dr Yunus book "Creating a world without poverty- Social Business, Future of Capitalism" the President of France responded by asking HEC business school to offer the first SMBA and chair of Social Business. Three leading French businesses Danone, Veolia and Credit Agricole have already formed Future Capitalism test market partnerships with Grameen's 25000 intrapreneurs. The UK Prime Minister welcomed the transparency of Yunus microeconomics and goodwill networking. We welcome responses from UK business and society in particular, and Europe-wide.